Apple Falls to Seventh Slot in China Smartphone Market

Looks like Apple is losing its battle in the China smartphone space. The Cupertino-based company has lost its second position, and now has been ranked seventh in the country’s smartphone market.

Going by a report by information and analysis provider HIS, Apple has sold 5.2 million smartphones in China in the last quarter. And, this accounts for only 7.5 percent share of the total smartphone market in China and only one-third of Samsung sales.

In the meantime, Lenovo has managed to rise from seventh position to number two position in the Chinese market, where as ZTE is moved from number four to three.

It is believed that Apple had failed in the Chinese smartphone industry due to its high pricing and products.

Also, the company has been hesitant to collaborate with China Mobile Ltd , the nation’s biggest carrier.

Apple  is not offering TD-SCDMA, a 3G wireless standards and the fastest growing standard for smartphones, for their devices. And this technology is adopted by only China Mobile and for Apple this is considered as a large disadvantage.

China is the world’s biggest smartphone market with 1.06 billion mobile phone subscribers and the Samsung Mobile boasts a 19 percent share.


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